Darrel’s Italian Adventure

by Hair Magazine

Known for his passion for hairdressing and love of education, Lincolnshire’s very own Darrel Starkey has taken his education journey to new heights, travelling to Italy to provide education for global brand ASP.

A current member of the ASP Colour Rebels Artistic Team, Darrel was chosen alongside two industry colleagues to travel to Verona to fly the flag for the UK and deliver education to students in the Italian region. British hairdressing is classed as one of the best in the world, with many in awe of the trends and techniques used by British stylists. Working with ASP, Darrel embarked on a two day Italian education trip showcasing the very best of hairdressing.

Darrel’s education session began with 50 students from Italy, Slovakia and Holland, meeting the team and discussing the industry as a whole and the brand values behind ASP. Darrel and the team then launched the fabulous Pure Tones, the latest development from the brand – a custom blend with pure concentrated pigments for unlimited colour.

The team went into depth on the products and the formations behind this before showcasing the new collection featuring patterned colour looks. This included an up close and personal session with the attendees watching the detail of the colour application and how Darrel and the team approached this technique. They then took them through the colour process and the aftercare.

The team then took the attendees through the ASP Super Smooth Treatment, looking at the technical factors and how to correctly carry out this in the salon on a day to day basis. To finish up, it was an all round ASP product session, looking at all retail products and the development process behind them.

The first international trip of many for Darrel that was complete with some sight seeing and new international industry connections.


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